Coin Vs. Coin: MBL/VRA

The entertainment sector of the cryptocurrency market is seeing a wide variety of coins being launched. In the top 20, #17 MovieBloc (MBL) and #14 Verasity (VRA) are two companies bringing blockchain to filmmaking and video platforms. A comparison of the cryptos MBL and VRA showcase the growing appeal of blockchain technology in video production.

What is MovieBloc?

MovieBloc is a decentralized film distribution platform that connects content creators with their audience without the need for intermediaries. MovieBloc’s MBL token is used for payment on the platform.

MBL tokens can be used to purchase content on the platform, and content creators earn MBL for producing and distributing their content. MovieBloc offers crowdfunding, marketing, and data analytics services to support content creators and drive traffic. 

Along with providing the transparency and security of all transactions by leveraging blockchain technology, the MovieBloc platform offers a more efficient and equitable distribution ecosystem. Content creators can retain more control over their work and receive market-rate compensation for their productions.

What is Verasity?

Verasity aims to revolutionize the online video industry using blockchain technology. Utilizing smart contracts, the platform is a decentralized environment where producers can distribute their content, and users can view content. The VRA token is used to pay for premium content, subscriptions, and tip content creators. 

With the current challenges facing content creators on traditional platforms, Verasity aims to break down barriers of centralization and give creators and consumers a more fair platform. Veras offers a range of features, such as content monetization through video player built-in rewards, a video ad network, and a content management system.

Verasity’s analytics tool helps content creators understand their audience and optimize content strategies. Features include real-time data on audience engagement, retention, and conversion rates and several production tools that can help improve their content quality.

Similarities

  1. Decentralized platform: Both Verasity and MovieBloc can disrupt the traditional video content distribution industry by eliminating third-party intermediaries. This gives content creators more control over the distribution and monetization of their content.

  2. Native cryptocurrency: The respective platforms' tokens allow users to pay for content and services, and content creators are rewarded with earnings.

  3. Focus on monetization: Various tools and services are offered to help content creators grow their audiences, increase engagement, and generate revenue.

  4. Data analytics: Real-time data is provided by both platforms to increase engagement, retention, and conversion rates. 

Differences

  1. Platform focus: Verasity is primarily focused on online video content, while MovieBloc is focused on film and other types of content.

  2. Rewards system: Verasity has a built-in rewards system to engage viewers and incentivize creators. In contrast, MovieBloc does not have a built-in rewards system that offers various tools and services for creators to monetize their content. 

  3. Content ownership: MovieBloc emphasizes ownership and content protection using the blockchain, giving intellectual property rights to creators. Verasity offers tools to help creators protect their content but does not emphasize ownership as much as MovieBloc.

  4. Partnerships: Verasity has partnered with major companies such as Binance, Amazon Web Services, and the China Movie Media Group. MovieBloc has also formed partnerships with companies but not at the same high level as Verasity.

Cryptos MBL and COS

Overall, MovieBloc and Verasity are innovative projects that seek to disrupt the traditional film and video content distribution industry by offering a more decentralized and democratic platform for content creators and consumers alike. 

Both projects are blazing a trail for content creators to break free from centralized content distribution. Their vision, technology, and focus on empowering creators in the entertainment industry are reshaping how filmmakers and video producers can reach their audiences.

Jason Rowlett

Jason is a Web3 writer and podcaster. He hosts the BCCN3 Talk podcast and YouTube channel and has interviewed several industry leaders at global Web3 events. An active crypto investor, Jason is a HODLer and advocate for the DeFi industry. He lives in Austin, Texas, where he rows competitively.

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